DIGITAL TRANSFORMATION STRATEGIES

Abstract

Today, enterprises must transform themselves into changing operating conditions and the demands of consumer and market. The implementation of the digital transformation strategy in economy is the most important activity. ICT is the driver of the digital transformation of business, processes, products and services for the client. Digital transformation involves the use of modern technologies to increase the productivity and value of an enterprise in the modern world [1-3]. The three most important effects of digital transformation are cost cutting, improving the quality of services and products, and increasing productivity. 61% of companies note that digital technologies have contributed to the growth of competition in their business from new players have a digital transformation strategy.