CONVENTIONALITY OF SELF-ORGANIZING SPACE OF THE MODERN SOCIETY
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In the article self-organization of modern society is revealed in the context of the principles of conventionality. It is revealed that the conventionality of the space of a self-organizing society is provided by conventions of a new symbolic level. It is revealed that, despite the fact that attempts are being made to answer questions about the possibility of forming conventional norms and rules of communication recognized by all, and what conventional relations should be in order not to destroy the socio-cultural identity of a person, the existence of multidimensionality of social conventionality requires clarifying the existing notion of the semantic grounds Its functioning in society. It is substantiated that the conventionality of the society, as a clearly manifested problem requiring attempts at resolution, is of great practical importance. In the perspectives for further research it is emphasized that the selforganizing principles of society will constantly change, which is connected with the emergence of new conventional principles, and therefore it is actual to project and forecast possible processes and their definite results, based on new ideas about social self-organization as a whole.